An award winning creative director who still loves to create. Over 16 plus years, Justin’s had the opportunity to work on some of the biggest brands across a multitude of platforms, each time creating work that helps clients break out of their category and into culture. Along the way he’s had the opportunity to:
Rap with Biz Markie.
Dance with Usher.
Show Superman how to fly.
Publish some children’s books.
Hypnotize people.
See Bob Vila smash a GoGurt with a hammer..
Create the first ever all marshmallow box of Lucky Charms.
And make some fun and irreverent work in between.
He’d like to make some more…and stop talking in the 3rd person.
EXPERIENCE
The&Partnership; Canada/NA— Executive Creative Director 2023-Present
Mars Bars/ Snickers/ 5 Gum/ Pedigree/Telus /Canada Post/ Toyota
Creative Lead Of The&partnership overseeing both the Canadian and NA Agency’s creative depts.
Manage all client relationships
Led all aspects of the creative from AOR clients to new business and staffing. Work closely with the broader global team to establish a borderless creative sharing of resources.
The&Partnership; NY— Group Creative Director 2022- 2023
Mars ( food and pet) / Audible /Wall Street Journal/ Literacy Partners.
Led Creative Dept across multiple projects and accounts as well as headed up the new business team.
Won pitch for the Audible Global Social business and increased Mars client roster and scope of work.
VaynerMedia; NY— Creative Director 2021 - 2022
Scotts Miracle-Gro/ Ortho / Tomcat / SheetzCoffee
Led all Upper and Lower funner work for Scotts Miracle-Gro,
Managed a team of 15 creatives, creators and makers across 3 brands.
Oversaw the creation of all Organic social for all brands.
Grey; NY— Creative Director 2017 - 2021
T.J.Maxx / Advil / Walgreens / Hasbro /Lindt
•Led creative team in crafting fully integrated campaigns across TV, digital, social, OOH, and integrations.
•Worked closely with Broader IAT to create cohesive media campaign plans.
•Led winning new business pitch for Lindt Chocolate
Saatchi & Saatchi; NY — Creative Director 2016 - 2017
Walmart / Luvs / Honey Nut Cheerios / Go Gurt / Lucky Charms
•Led creative on fully integrated campaigns across all platforms.
Saatchi & Saatchi; NY — Associate Creative Director 2014 - 2016
Cheerios/ Lucky Charms /Go Gurt /Toaster Strudel /Progresso
•Worked closely with creative leads to create fresh and innovative campaigns across the General Mills portfolio of brands and mentor jr creative teams.
EDUCATION
School of Visual Arts, New York, NY — Bachelors of film/animation
1999-2003